67: Stop selling the future

67: Stop selling the future

From Our B2B SaaS Journey by SixSides

June 9, 2026 · 1h 6m · Episode 67

About this episode

Mitchell and Gavin discuss their sales strategy, growth plans, and various operational challenges at SixSides.

In this episode, Mitchell and Gavin rethink how they are selling SixSides, map out what it could take to grow towards $1.5m ARR, unpack the pressure of supporting the World Police Games, and talk through burnout, admin days, AI-assisted onboarding, multilingual apps, LinkedIn experiments, and whether video should become a bigger part of their marketing. Links Laracon AU Chapters (00:00) - Intro, stretching, lawns, and episode 67 (06:31) - Selling what SixSides can do today (13:32) - Planning the path to $1.5m ARR (17:28) - Onboarding, AI agents, and AI redundancy (22:49) - Mitchell is speaking at Laracon AU (25:48) - Wednesday admin and avoiding burnout (35:09) - New mobile app design and Liquid Glass (38:36) - The World Police Games gets very real (42:31) - Should SixSides start making videos? (46:42) - LinkedIn, lead gen, Skool, translations, and team updates In this episode, we cover: Why Gavin realised SixSides needs to sell what it can do today, not just the community-led platform it is becoming How flagship events could become the wedge into broader community and account growth The challenge of building towards $1.5m ARR without breaking onboarding, support, or customer…

People in this episode

Hosts: Mitchell, Gavin

Topics covered

  • sales strategy
  • business growth
  • AI onboarding
  • burnout
  • marketing strategies

Keywords

  • B2B SaaS
  • ARR
  • onboarding
  • AI
  • multilingual apps
  • LinkedIn
  • video marketing

Mentioned in this episode

Organizations: SixSides

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