Stop Posting Daily on LinkedIn. Here's Why.
About this episode
Matt Vaadi discusses the changes in LinkedIn's algorithm and offers strategies for improving engagement and visibility on the platform.
Join the show live every Thursday for a conversation you can’t find anywhere else: https://grow.payrollinpodcast.com/ LinkedIn has changed dramatically in 2026, and many of the strategies that worked just a year ago are no longer effective. In this episode of Payrollin', Matt Vaadi breaks down the biggest LinkedIn algorithm updates and shares a simple 30-minute daily system that can help payroll, HR, PEO, CPA, and B2B service professionals increase their visibility and generate more meaningful engagement. You'll learn: • Why only 1.6% of your followers may be seeing your posts • How LinkedIn's new AI-powered algorithm decides who sees your content• Why saves and shares matter more than likes • The types of AI-generated content LinkedIn is now penalizing • The best posting frequency and times based on the latest research • A simple Engage → Connect → Post framework you can implement in 30 minutes a day • Why LinkedIn newsletters are becoming one of the platform's biggest growth opportunities• Common mistakes that are quietly hurting your reach Whether you own a payroll company, PEO, HR consulting firm, accounting practice, or any B2B service business, these practical strategies…
People in this episode
Host: Matt Vaadi
Topics covered
- LinkedIn algorithm updates
- social media strategy
- B2B engagement
- content visibility
- AI in social media
- posting frequency
Keywords
- algorithm
- engagement
- visibility
- B2B
- posting strategy
- AI
- content
Mentioned in this episode
Organizations: LinkedIn, Payrollin', WRKdefined Podcast Network, B2B, PEO, HR, CPA, AI
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