#63 - Corporate vs. Scale-up HR, with Annelot Fluitman from ING Netherlands

#63 - Corporate vs. Scale-up HR, with Annelot Fluitman from ING Netherlands

From People masterminds by Kristel Moedt; Eveliese Luiting

August 27, 2025 · 45 min · Season 7 · Episode 63

About this episode

Annelot Fluitman discusses the differences between corporate HR and scale-up HR, sharing insights and experiences from her career.

🎙️ Episode summary: In this episode, Annelot Fluitman discusses the contrasting worlds of corporate HR and scale-up HR, providing insights into culture, strategy, and the impact of HR in different organizational structures. She shares her experiences at Shell, Uber, Best Secret, and ING, highlighting the unique challenges and opportunities in each environment. This episode offers actionable advice for HR leaders looking to bridge the gap between corporate stability and scale-up agility. 📖 In this episode: 00:00 Welcome Annelot Fluitman 04:22 Culture shock: corporate to scale-up 09:17 HR Role: scale-up vs. corporate 13:53 Making impact in HR 17:14 Shaping culture and leadership 24:59 Lessons learned: corporates and scale-ups 30:13 HR Practices: transferability and letting go 33:39 Agree or disagree: 5 statements 39:35 AI in HR & the ideal HR team 💡 Key takeaways: Embrace change: Adopt a proactive approach to change, understanding the business agenda to drive impact. Build strong foundations: Establish essential HR processes and policies early, including job frameworks and performance assessments. Foster a bias for action: Encourage a “yes” mentality and resilience in the…

People in this episode

Guest: Annelot Fluitman

Topics covered

  • Corporate HR
  • Scale-up HR
  • Organizational Culture
  • HR Strategy
  • HR Practices

Keywords

  • HR leaders
  • corporate stability
  • scale-up agility
  • business agenda
  • performance assessments

Mentioned in this episode

Products: Shell, Uber, Best Secret, ING

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