Bridging a Gap in Pet Healthcare: PetCentric Health and Subscription Care Plans

Bridging a Gap in Pet Healthcare: PetCentric Health and Subscription Care Plans

From Petworking by Peter Kenseth

October 1, 2025 · 47 min

About this episode

This episode discusses the challenges of rising veterinary costs and explores subscription-based veterinary care plans as a solution.

Rising veterinary costs are forcing families into impossible choices—and it's not just hurting pets. Veterinarians face mounting moral distress when they know they could help an animal, but financial barriers prevent proper care. This crisis contributes to the veterinary profession's alarmingly high suicide rate. In this episode, I sit down with Heather Schmid Moore, CEO and founder of PetCentric Health, to explore an innovative solution: subscription-based veterinary care plans for independent practices. What We Discuss: Why 70% of families can't afford a $400 unexpected expense—and how that translates to delayed or avoided veterinary care The problems with traditional a la carte veterinary pricing and why pet insurance alone isn't enough How PetCentric Health's subscription model works: combining preventive care with flexible spending for sick visits and minor issues Why subscription plans allow pet owners to access more care on day one than they've paid in—and how this benefits both families and veterinarians The role of subscription plans alongside pet insurance, telehealth, and emergency assistance funds like the Petworking Angel Fund Real data on how subscription models…

People in this episode

Host: Peter Kenseth

Guest: Heather Schmid Moore

Topics covered

  • pet healthcare
  • subscription care plans
  • veterinary costs
  • financial barriers
  • preventive care
  • pet insurance
  • veterinary stress

Keywords

  • pet healthcare
  • subscription plans
  • veterinary costs
  • preventive care
  • pet insurance
  • financial barriers
  • veterinary stress
  • telehealth

Mentioned in this episode

Organizations: PetCentric Health, Petworking Angel Fund, veterinary profession

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