
Why Pharma products win or lose years before launch
From Pharma Sessions by Jonathan Kaskey
March 19, 2026 · 31 min · Episode 22
About this episode
The episode discusses the factors influencing the success or failure of pharmaceutical products before their launch.
In this episode of Pharma Sessions, host Jonathan Kaskey is joined by Farrell Simon, Chief Commercial Officer at Trevi Therapeutics, to discuss what commercial leadership looks like long before launch, sharing lessons from a career that spans Procter & Gamble, Pfizer, and biotech. Pharma Sessions provides general insights into the pharmaceutical and life sciences industry through conversations with its guests. The content shared in this podcast is for informational purposes only and should not be considered medical, legal, regulatory, or financial advice. The use of any information discussed in this episode or materials linked from the podcast is at the listener’s own risk. The views and opinions expressed by guests are their own and do not necessarily reflect the views of Jonathan Kaskey, Pharma Sessions, its sponsors, or affiliated organizations. Any reference to specific products, companies, regulatory pathways, or commercial strategies is provided for discussion purposes only and does not constitute endorsement or validation by the podcast, host, or sponsors.
People in this episode
Host: Jonathan Kaskey
Guest: Farrell Simon
Topics covered
- pharmaceutical industry
- commercial leadership
- product launch
- biotech
- career insights
Keywords
- pharma
- commercial leadership
- product launch
- biotech
- Trevi Therapeutics
Mentioned in this episode
Organizations: Trevi Therapeutics, Procter & Gamble, Pfizer
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