487 - Podcasting Has Officially Surpassed Talk Radio.

From Podcast Answer Man by Cliff Ravenscraft

February 27, 2026 · 1h 6m

About this episode

Cliff Ravenscraft discusses the milestone of podcasting surpassing talk radio in popularity and reflects on its implications for creators.

In this episode of Podcast Answer Man, I talk about a milestone moment that I never thought I’d see so soon. For the first time in history, audio podcasting has surpassed AM/FM talk radio as the most popular way Americans consume spoken-word audio. This episode is part industry insight, part personal reflection, and part behind-the-scenes look at what I’ve been building lately. I also share several important updates related to podcasting tools, events, and opportunities for creators. Podcasting Has Overtaken Talk Radio A close friend sent me an article this week. According to recent research, podcast listenership has officially overtaken talk radio among Americans who consume spoken-word audio. I walk through the data, what it means, and why this shift matters so much for creators, entrepreneurs, and anyone thinking about starting a podcast today. I also reflect on my own long history with radio. From childhood fascination with microphones and transmitters, to years of listening to talk radio, to the moment podcasting completely replaced radio in my own life. Why Podcasting Continues to Grow I break down why podcasting continues to grow year after year: On-demand listening…

People in this episode

Host: Cliff Ravenscraft

Topics covered

podcasting
talk radio
audio consumption
industry insights
personal reflection
podcasting tools
creator opportunities

Keywords

podcasting
talk radio
audio consumption
industry insights
creator opportunities
on-demand listening
engagement

Mentioned in this episode

Organizations: AM/FM talk radio, podcasting, radio