About this episode

This episode discusses the impact of filler words on listener engagement and how to persuade clients to pay for editing them out.

#128: Do filler words matter? Tom Hanson found several key findings from research and industry data that shows filler words do matter! "Episodes with >4 filler words per minute saw 18–22% higher drop-off rate in the first 10 minutes compared to “clean” episodes" according to a Riverside listener study. How can you and I use this knowledge to convince potential clients that it's worth paying us to remove filler words? We discuss the impact of filler words on the success of podcasts in this episode of the Podcast Editors Mastermind Show. 👉 Stick around to the end for the post-production process Steve used to get excited about editing this interview. Key moments: The perception of editing out fillers has changed Research on the Impact of Filler Words in Podcasts Convincing Clients to Pay for Editing Resources mentioned in the show: Study : Impact of Filler Words on Listener Engagement Service : Audiocore Edit Assist ( try for free ) https://www.knvpstudios.com/audiocore List of Crutches : Unnecessary Words in a Podcast https://stevestewart.me/unnecessary-words-in-a-podcast About Tom Hanson: Tom started KNVP Studios in 2014 and has offering his services in the professional…

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