Metrics, Measurement and Money - for indie podcasters and not-for-profits
About this episode
The episode discusses podcast metrics and measurement challenges for indie podcasters and nonprofits.
Send James and Sam a message or voicemail Losh Moodaley's article: https://podnews.net/article/beyond-the-cpm-podcast-advertising We test whether a 30-second threshold actually changes podcast stats, then pull apart why the definition of a “play” gets slippery once streaming, caching, and platform politics enter the mix. We also challenge the idea that better measurement automatically leads to better creator income, with practical advice for independents and nonprofits trying to build...
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