
139: Vered Siegel on Why Judgment Is the New Scarce Resource in Fundraising
From Prospect Research #Chatbytes by Prospect Research Institute
March 2, 2026 · 23 min
About this episode
Vered Siegel discusses the importance of judgment in fundraising amidst the rise of AI.
Vered Siegel, CFRE, Director of Prospect Management and Research at American Friends of the Hebrew University, unpacks what it really means to be a strategic partner in the age of AI—and why judgment, not information, is now the scarcest resource in fundraising operations. Resources Mentioned Connect with Vered Siegel : LinkedIn | Website Don't Just Ask the Database Directly | Vered Siegel | White Paper | 2026 What Money Can't Buy: The Moral Limits of Markets by Michael J. Sandel Moralizing Technology: Understanding and Designing the Morality of Things by Peter-Paul Verbeek The Ethics of Ambiguity by Simone de Beauvoir Association of Advancement Services Professionals (AASP) Read More on the Learning Edge Blog
People in this episode
Guest: Vered Siegel
Topics covered
- fundraising
- AI
- strategic partnership
- prospect management
Keywords
- scarce resource
- information
- fundraising operations
Mentioned in this episode
Products: Don't Just Ask the Database Directly, What Money Can't Buy: The Moral Limits of Markets, Moralizing Technology: Understanding and Designing the Morality of Things, The Ethics of Ambiguity
Books & works: Moralizing Technology: Understanding and Designing the Morality of Things, The Ethics of Ambiguity
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