What Authors and Creators Can Learn From Each Other

What Authors and Creators Can Learn From Each Other

April 1, 2026 · 57 min · Episode 113

About this episode

Matt & Lauren discuss insights gained from attending the London Book Fair and Sponsor Games.

In this episode, Matt & Lauren reflect on their recent trips to two dramatically different events: London Book Fair and Sponsor Games. One is an international event attended by over 33,000 publishing industry professionals from around the world; the other is an intimate, interactive gathering of content entrepreneurs dedicated to learning how to secure brand deals and sponsorships. Attending these two events back-to-back highlighted the overlap and discrepancies between two types of creat...

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