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On the show
From 17 epsHosts
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Recent episodes
Reality Check: 6 Publishing Trends for 2026
Jun 24, 2026
56m 11s
Where Does AI Belong in an Author’s Workflow?
Jun 17, 2026
57m 15s
Making Your Books Accessible to Every Reader
Jun 10, 2026
57m 37s
Rebuilding After Amazon Bans Your Books
Jun 3, 2026
57m 49s
Designing a Workflow to Support Your Growing Author Brand
May 27, 2026
56m 56s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/24/26 | Reality Check: 6 Publishing Trends for 2026 | In this episode, Matt & Lauren look to the past to see if they were right about the future! Way back in December 2025 we suggested 6 trends we expected to see in the publishing industry this year… 6 months later, we’re checking in to see whether or not our visions are manifesting into reality. 🎱 Are more publishers seeing print-on-demand as a competitive advantage? 🔮 Are more authors investing in brand-building via hybrid publishing contracts? 🎱 Has AI been integrated into most pub... | 56m 11s | ||||||
| 6/17/26 | Where Does AI Belong in an Author’s Workflow? | In this episode, Lauren & Matt explore how authors can use AI to buy back their most valuable resource: time. Generative AI tools like Claude, ChatGPT, Gemini, and Perplexity can’t replace human creativity, but they can give you more time to be creative by helping you streamline your… 🧰 Operations 🧲 Marketing 💰 Sales ⚙️ Production Listen wherever you get your podcasts, or watch the episode on YouTube! Dive Deeper 💡 Explore These Resources Publishers Weekly | Publishing CEOs Warn Again... | 57m 15s | ||||||
| 6/10/26 | Making Your Books Accessible to Every Reader✨ | indie publishingaccessibility+3 | Paul | Lulu | — | accessibilityindie publishing+3 | — | 57m 37s | |
| 6/3/26 | Rebuilding After Amazon Bans Your Books✨ | indie authorsaccount suspension+3 | — | Amazon | — | Amazon banindie authors+3 | — | 57m 49s | |
| 5/27/26 | Designing a Workflow to Support Your Growing Author Brand✨ | author brandcontent marketing+3 | — | Lulu | — | workflowcontent creation+3 | — | 56m 56s | |
| 5/20/26 | Print Books Still Aren’t Dead✨ | print bookspublishing industry+3 | — | Pew Research Center | — | print booksPew Research+3 | — | 54m 48s | |
| 5/13/26 | Marketing Your Book to Humans by Optimizing for Robots✨ | book marketingAI+5 | — | — | — | book marketingAI+5 | — | 57m 47s | |
| 5/6/26 | How to Get Your Readers to Sell Your Book for You✨ | book marketingaudience engagement+3 | — | Cosmopolitan | — | book salesreader engagement+3 | — | 58m 32s | |
| 4/29/26 | The Anatomy of a Good Print Book✨ | print book designexterior design+4 | — | — | — | print bookdesign choices+5 | — | 1h 06m 18s | |
| 4/22/26 | Alchemising Traditional Publishing with Fanfiction✨ | fanfictiontraditional publishing+3 | — | ManacledAll the Young Dudes | — | fanfictiontraditional publishing+3 | — | 47m 42s | |
Want analysis for the episodes below?Free for Pro Submit a request, we'll have your selected episodes analyzed within an hour. Free, at no cost to you, for Pro users. | |||||||||
| 4/15/26 | Hiring the Best Freelancers for Your Book✨ | freelancersbook publishing+3 | — | — | — | freelancersbook editing+3 | — | 59m 54s | |
| 4/8/26 | How Book Distribution Works✨ | book distributionself-publishing+3 | — | indie authors | — | book distributionself-publishing+4 | — | 56m 55s | |
| 4/1/26 | What Authors and Creators Can Learn From Each Other✨ | publishingcontent creation+3 | — | — | London | authorscreators+3 | — | 56m 38s | |
| 3/25/26 | Rethinking Print and Fulfillment with Emily Bair✨ | print productsbusiness development+4 | Emily Bair | Lulu | — | print productsbusiness development+4 | — | 38m 58s | |
| 3/18/26 | Plot Twist: Indie Authors are Landing More Traditional Publishing Deals than Ever✨ | indie authorstraditional publishing deals+4 | — | traditional publishingself-publishing | — | indie authorstraditional publishing+5 | — | 57m 08s | |
| 3/11/26 | Why Print is the Missing Piece in Your Creator Ecosystem✨ | print mediacreator strategy+3 | — | YouTube | — | printcreator ecosystem+5 | — | 53m 25s | |
| 3/4/26 | Choosing Your Direct Sales Strategy✨ | direct salesmarketing tools+3 | — | Books.byEtsy+1 | — | direct salesBooks.by+5 | — | 54m 16s | |
| 2/25/26 | Developing Publishing Technology with Lulu’s CTO Christoph Kepper✨ | publishing technologysustainability+3 | Christoph Kepper | LuluWikimedia+1 | — | publishingtechnology+5 | — | 44m 31s | |
| 2/18/26 | Scaling for Success with Automated Book Fulfillment Solutions✨ | automated fulfillmentscaling business+3 | — | Lulu | — | book fulfillmentautomation+3 | — | 48m 35s | |
| 2/11/26 | Building Your Book Business Using Lulu’s Print APIs | In this episode, Lauren & Matt discuss how entrepreneurs are using Lulu’s suite of APIs to build brand-first book businesses. We break down how savvy creators can use API integrations to automate, personalize, and scale their printing and fulfillment, and why you may want to do the same. Listen wherever you get your podcasts, or watch the video episode on YouTube! Dive Deeper 💡 Explore These Resources Learn More About Lulu’s APIsLulu’s API Knowledge BaseDevelopers PageThe Pathless Path b... | 54m 01s | ||||||
| 2/4/26 | Are You Selling Books or Selling with Books? | Books can be the product or the tool that helps sell the product…and sometimes even both. In this episode, Matt & Lauren explore how print-on-demand empowers creators and businesses to use books to build their business, earn revenue, generate leads, and fuel brand growth. Listen wherever you get your podcasts, or watch the video episode on YouTube! Dive Deeper 💡 Listen to These Episodes Ep #33 | Books You Can Create Using Your Existing ContentEp #54 | Can Books Add Value to Your B... | 48m 49s | ||||||
| 1/28/26 | Using Paid Ads to Drive More Book Sales | In this episode, Lauren & Matt cover five different types of paid ads that can help you sell more books. We review the pros, cons, and best practices for: 🔍 Paid Search 🗣️ Paid Social Media Campaigns 📧 Email & Newsletter Sponsorships 🎙️ Pre-Roll & Mid-Roll Ads 📖 Trade Publication Print Ads Listen wherever you get your podcasts, or watch the video episode on YouTube! Dive Deeper 💡 Explore These Resources SparkToroThis Old MarketingWritten Word MediaBookBubBookFunnel💡... | 50m 56s | ||||||
| 1/21/26 | How to Effectively Use Social Media to Sell More Books in 2026 | In this episode, Matt & Lauren debate the merits of using social media as a book marketing tool in 2026. Short answer? Yes, social still plays an important role! Long answer? Listen to learn about: Why social platforms should be used for discovery, not as the home base for your entire brand.How to show up with content that adds value and supports your long-term goals.Common mistakes that turn social media into a black hole time vortex. Tune in now wherever you get your podcasts... | 55m 05s | ||||||
| 1/14/26 | What the Publishing Industry Should Learn from Heated Rivalry | In December 2025, a sports romance series off Harlequin’s backlist, with modest sales and a niche fanbase, exploded into an overnight international sensation when the first two episodes of Heated Rivalry aired on Crave and HBO Max. New fans scrambled to get their hands on copies of the six-book series and were quickly disappointed by the realization that the titles were sold out everywhere. What could Harlequin have done to meet the unexpected demand and avoid unknown losses in book sal... | 47m 34s | ||||||
| 1/7/26 | Where Does AI Belong in Publishing? | In this episode, Matt & Lauren explore four different ways publishers integrate AI tools to better support and streamline internal workflows. While we never advocate for using AI as a substitute for human creativity or editorial judgment, these tools can be a great way to help: Clean up and optimize book metadataRoute and triage manuscript submissions Track version changes and content updatesTrack, plan, and modify production schedulesListen now wherever you get your podcasts, ... | 47m 16s | ||||||
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