The Next Chapter at Bombas with David Heath and Jason LaRose
From Purpose 360 with Carol Cone by TruStory FM
May 5, 2026 · 41 min · Episode 224
About this episode
David Heath and Jason LaRose discuss the leadership transition at Bombas and how to maintain purpose and culture during growth.
Bombas was already thriving—scaling rapidly, achieving billions in sales, and donating more than 200 million items to people experiencing homelessness—when founder David Heath recognized that the company’s next phase of growth would require a different kind of leadership. He made the intentional decision to step aside as CEO, and Jason LaRose, a seasoned operator with experience scaling brands, was thoughtfully brought in—first as president, then as CEO—creating a seamless transition rooted in shared respect for Bombas’ purpose, culture, and product excellence. We invited David Heath and Jason LaRose to share what it really takes to navigate a founder-to-CEO transition while preserving the soul of a purpose-driven company. They discuss the importance of humility, trust, and deep respect for what’s already been built, as well as the discipline required to scale without disrupting culture or diluting mission. From Jason’s intentional “listen-first” leadership approach to David’s continued role as a strategic partner, their conversation reveals how purpose can act as a north star through change and growth. They also explore how Bombas continues to innovate, expand into new…
People in this episode
Host: Carol Cone
Guests: David Heath, Jason LaRose
Topics covered
- leadership transition
- purpose-driven companies
- scaling businesses
- company culture
- nonprofit impact
Keywords
- Bombas
- leadership
- purpose
- company culture
- scaling
- nonprofit
- David Heath
- Jason LaRose
Mentioned in this episode
Organizations: Bombas, Purpose 360, TruStory FM
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