Media Kits, Elevator Pitches, and Cold Outreach for Quilters

Media Kits, Elevator Pitches, and Cold Outreach for Quilters

From Quilting on the Side by Andi Stanfield and Tori McElwain

April 14, 2026 · 32 min · Season 6 · Episode 14

About this episode

Tori and Andi discuss the essentials of creating a media kit for quilting businesses and how to tailor it for different audiences.

Send us Fan Mail What actually goes into a media kit — and do you even need one? In this episode, Tori and Andi break down the nuts and bolts of building a media kit for your quilting business, from headshots and bios to class sample photos and social media handles. They walk through how your kit should look different depending on whether you're pitching a podcast, approaching a guild, or reaching out to a quilt shop — and why "make it about them, not you" is the thread that ties it all toget...

People in this episode

Hosts: Andi Stanfield, Tori McElwain

Topics covered

  • media kits
  • elevator pitches
  • cold outreach
  • quilting business
  • marketing strategies

Keywords

  • media kit
  • quilting
  • business
  • elevator pitch
  • cold outreach
  • marketing
  • podcast pitching

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