Raleigh Norton Jumped From a Plane. His Chute Failed. HE LIVED!

Raleigh Norton Jumped From a Plane. His Chute Failed. HE LIVED!

June 20, 2026 · 1h 8m

About this episode

Raleigh Norton shares his incredible story of survival from a skydiving accident and the lessons learned about mindset and creativity.

In this episode, Raleigh Norton shares his incredible story of a skydiving accident (just a few months ago!), the lessons learned from adversity, and how intentional mindset shifts can transform your life and business. Discover insights on mastering craft, the importance of a clear 'why,' and navigating AI's impact on creativity.   00:00 The Skydiving Incident: A Life-Changing Experience 06:16 Lessons Learned from Adversity 12:50 Raleigh Norton's Journey: From Hawaii to Scaling.com 19:56 The Importance of a Proper 'Why' in Business 27:29 Transformative Mindsets: Learning from Life's Challenges 37:17 Transforming Challenges into Opportunities 38:05 Navigating the AI Landscape 39:58 AI's Dual Nature: Shadow and Light 44:38 The Role of Human Creativity in an AI World 50:19 Mastering Craft in the Age of AI 57:23 Building in Doses: The Path to Mastery 01:05:08 Believing in Your Potential CONNECT ON SOCIAL → instagram |    / rayedwards     → facebook |    / rayedwardsonline     → twitter |    / rayedwards   → tiktok | http://tiktok.com/therayedwards → linkedin | &nbsp…

People in this episode

Host: Ray Edwards

Guest: Raleigh Norton

Topics covered

Keywords

Mentioned in this episode

Organizations: Scaling.com

Products: Read This or Die!, How to Write Copy That Sells

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