Real Estate Business Planning: How Many Homes Do You Actually Need to Sell?
About this episode
Tim and Julie Harris discuss how to effectively plan your real estate business to align with personal goals and financial needs.
Your real estate calendar already tells a story about what you're likely to earn months from now. The problem is that most agents are busy running today's transactions without knowing exactly what tomorrow's business needs to produce. In this episode, Tim and Julie Harris break down the Real Plan, a comprehensive business and life planning process that works backward from the life you want to the real estate production required to support it. You'll learn how to determine your actual personal and business overhead, separate required expenses from optional spending, account for taxes and brokerage costs, calculate the income your business truly needs to produce, and translate that number into an annual transaction goal. Tim and Julie also explain why many agents discover they need to sell fewer homes than they originally assumed, why comparing your production to another agent's numbers is meaningless, and how turning your annual transaction requirement into an active-listing target can give your real estate business more leverage and predictability. You'll also hear why your business should serve your personal goals instead of consuming your entire life, why making money doesn't…
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