Reputation and Defense with Jeff McKissack

Reputation and Defense with Jeff McKissack

From RIMScast by The Risk and Insurance Management Society, Inc.

July 7, 2026 · 42 min

About this episode

In this episode, Justin interviews Jeff McKissack about reputation risk management and its implications for organizations.

Welcome to RIMScast. Your host is Justin Smulison, Business Content Manager at RIMS, the Risk and Insurance Management Society. In this episode, Justin interviews Jeff McKissack about participating and speaking at RIMS events, and his upcoming RIMS Texas Regional Conference session on August 11th in San Antonio, on the increasing overlap between reputation management and risk management. Jeff shares the critical impact of reputation risk and the growing threat of AI-generated content. He explains how even executives have caused reputational damage to their organizations, and he reveals a practical step that risk managers can take immediately to reduce the likelihood of reputation-related incidents and subsequent litigation. Justin and Jeff discuss the RIMS Texas Regional Conference, and how you can connect with Jeff after his presentation. Listen for ways to implement reputation management strategies in your organization. Key Takeaways: [:01] About RIMS and RIMScast. [:16] About this episode of RIMScast. We will be joined by Jeff McKissack of Defense by Design to talk all about reputation risk management. But first… [:39] RIMS-CRMP Workshop. We are delighted to announce that on…

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