She Made $6K in 60 Days With 1 Hyrox Class Per Week

She Made $6K in 60 Days With 1 Hyrox Class Per Week

From Run a Profitable Gym by Chris Cooper

April 23, 2026 · 41 min · Season 4 · Episode 32

About this episode

Lauren DiSessa shares how her HYROX class generated $6,000 in revenue in two months without charging extra fees.

Gym owner Lauren DiSessa’s weekly HYROX class has generated $6,000 in revenue in just two months, and she’s not even charging members extra for it. How’d she do it? Two-Brain CEO John Franklin gets the full scoop from Lauren today on “Run a Profitable Gym.” Lauren walks through her V1 mistakes—treating HYROX as an afterthought with no real launch strategy—and explains what she did differently the second time around: a high-energy open house that drew 40 people, 70% of whom were non-members...

People in this episode

Host: John Franklin

Guest: Lauren DiSessa

Topics covered

  • HYROX class
  • gym revenue
  • launch strategy
  • fitness marketing
  • entrepreneurship

Keywords

  • HYROX
  • gym owner
  • revenue generation
  • fitness class
  • open house
  • marketing strategy

Mentioned in this episode

Organizations: Two-Brain

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