
She Made $6K in 60 Days With 1 Hyrox Class Per Week
From Run a Profitable Gym by Chris Cooper
April 23, 2026 · 41 min · Season 4 · Episode 32
About this episode
Lauren DiSessa shares how her HYROX class generated $6,000 in revenue in two months without charging extra fees.
Gym owner Lauren DiSessa’s weekly HYROX class has generated $6,000 in revenue in just two months, and she’s not even charging members extra for it. How’d she do it? Two-Brain CEO John Franklin gets the full scoop from Lauren today on “Run a Profitable Gym.” Lauren walks through her V1 mistakes—treating HYROX as an afterthought with no real launch strategy—and explains what she did differently the second time around: a high-energy open house that drew 40 people, 70% of whom were non-members...
People in this episode
Host: John Franklin
Guest: Lauren DiSessa
Topics covered
- HYROX class
- gym revenue
- launch strategy
- fitness marketing
- entrepreneurship
Keywords
- HYROX
- gym owner
- revenue generation
- fitness class
- open house
- marketing strategy
Mentioned in this episode
Organizations: Two-Brain
More episodes of Run a Profitable Gym
- The Future of CrossFit With Bruce Edwards · June 11, 2026 · 33 min
- The Only 3 Types of Social Media Content Gym Owners Need · June 8, 2026 · 13 min
- Is HYROX Here to Stay? What Gym Owners Need to Know · June 4, 2026 · 47 min
- This ONE Gym Instagram Mistake Is Costing You Leads (& How To Fix It) · June 1, 2026 · 19 min
- How to Run Gym Ads That Actually Work in 2026 · May 28, 2026 · 38 min
- The Simple Paid Ads System That Gets Gym Owners More Leads · May 25, 2026 · 25 min
Explore listener stats, chart rankings, contacts and more on the Run a Profitable Gym podcast page.