The Content Strategy That Gets Gym Clients

About this episode

Chris Cooper and John Franklin discuss a content strategy for gym owners that builds trust and generates leads.

Chris Cooper has been publishing content since 1998. It got him fired from one job—but it also built all of his businesses. In this episode of “Run a Profitable Gym,” Two-Brain CEO John Franklin and founder Chris Cooper give gym owners a step-by-step content system that builds trust, brings in leads and keeps working long after you hit publish. Chris shares his personal content creation process: how he plans everything during his 25-minute drive to work and then spends another 10 minutes pr...

People in this episode

Host: Chris Cooper

Guest: John Franklin

Topics covered

• content strategy
• gym clients
• trust building
• lead generation
• content creation

Keywords

• content strategy
• gym marketing
• lead generation
• trust building
• content creation process

Mentioned in this episode

Organizations: Two-Brain

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