Ep. 186: Is AI Sending Clients to Your Competitors Instead of You?
About this episode
Lauren discusses the impact of AI on online visibility and how businesses can adapt to stay competitive.
Get the AI Visibility Kit here: https://www.laurenlappin.com.au/visibility-kit In this week's episode Lauren shares some incredibly valuable (and time sensitive) information around the importance of AI Search in 2026, and how your business is being found online, or why perhaps, its not being found. Getting Found in the Age of AI: (01:00) The Age of AI and its Impact on Online Visibility. (03:12) The Shift from Google to AI for Information. (05:34) Building AI Trust Signals. (12:56) Technical Signals for AI Trust. (22:13) Authority Signals for AI Trust. (23:40) Brand Signals for AI Trust. (28:05) Delving Deeper into Technical Signals. .... Rate and Review the Show in Apple: https://podcasts.apple.com/au/podcast/the-lash-business-lounge/id1609510128 Rate the Show in Spotify: https://open.spotify.com/show/0xvJ8MNZM9cbjYBGcMDtb8?si=b23764e4d0ed4b59 Lauren on Instagram: https://www.instagram.com/laurenlappin_ Allure's Instagram: https://www.instagram.com/allure_lashbeautybar .... This Episode was Recorded and Produced by Josh Liston at JCAL Media Group - https://www.jcaldigital.org/podcast-editing
More episodes of Salon Goals
- Ep. 184: What Would You Do If You Weren't Being a Little Bitch About Your Business?
- Ep. 183: I Had No Money, Two Babies, and Zero Ducks in a Row — Here's How I Built a 7-Figure Salon Anyway
- Ep. 182: Listener Q&A - Fuel Prices, Retail Competition & Dealing with Online Hate
- Ep. 181: Training New Staff - Timelines, Pricing, and Why You Can't Put Everyone in the Same Box
- Ep. 180: The Real Reason Salon Owners Undercharge (And It Has Nothing To Do With Your Prices)
- Ep. 179: The Reason You're Fully Booked, But Still Not Growing
Explore listener stats, chart rankings, contacts and more on the Salon Goals podcast page.