About this episode

AJ Osborne and Conner discuss how to scale a self storage portfolio more quickly by sharing lessons learned and mistakes made along the way.

You want your self storage portfolio to build your wealth , replace your income , and give you the freedom to run your business on your own terms.  So, how do you get there? Or better yet, how do you get there (much) faster than we did? It took us nearly 20 years to go from a single facility to a self-running self storage portfolio and (many) millions in equity. Can you do it in half the time? Today, AJ and Conner share how to pass through the three phases every self storage business experiences, from a lone investor answering the phones to a true business owner who’s focused on scaling, instead of sending late-payment notices. There are multiple mistakes AJ made along the way that could have saved him years if he had known what he knows now. Now, we’re sharing it with you so you can build the income-replacing , self-running storage portfolio anyone , even you, can scale, starting in 2026. What you’ll learn in today’s show: The “mistakes” AJ made that cost him years of time when investing in self storage   How to stop doing all the work yourself and leverage other people to run your portfolio better than you can The three “phases” every self storage investor goes…

People in this episode

Host: AJ Osborne

Guest: Conner

Topics covered

• self storage
• portfolio scaling
• business phases
• wealth building
• investing mistakes

Keywords

• self storage
• portfolio
• wealth
• business owner
• investing
• scaling
• mistakes
• cash flow

Mentioned in this episode

Books & works: Growing Wealth in Self-Storage 2.0

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