About this episode

In this episode, Alex Smith and Natasha Hemmingway discuss the importance of a heart-led approach to sales and how mindset impacts success.

What if I told you you’re struggling in sales because you’ve been approaching it the wrong way? In this episode of the Sell by Being Human podcast, Alex Smith sits down with sales coach and entrepreneur Natasha Hemmingway to flip the script on everything you think you know about selling. Her message is simple but powerful. Sales is serving. And hustle? It might actually be pushing your dream clients away. Natasha shares how growing up with a servant leader mom shaped her philosophy of heart over hustle, and why mindset, not strategy, is usually what holds entrepreneurs back. They unpack fear of rejection, fear of pricing too high, burnout, and the sneaky subconscious patterns that sabotage growth. You’ll also hear her practical fear-to-faith framework, why most entrepreneurs are undercharging, and how being crystal clear in conversations builds trust fast. If you want to grow your business without feeling pushy, awkward, or salesy, this conversation will change how you show up and how you close. Key Takeaways Why hustle energy can secretly sabotage your sales The “Fear to Faith” cycle that breaks limiting beliefs How your subconscious affects pricing, confidence, and closing Why…

People in this episode

Host: Alex Smith

Guest: Natasha Hemmingway

Topics covered

• sales psychology
• heart-led sales
• mindset
• entrepreneurship
• fear of rejection
• pricing strategies

Keywords

• sales
• mindset
• entrepreneur
• fear of rejection
• pricing
• business growth
• servant leadership

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• Connecting with Impact - Amos Balongo, Keyote Speaker, Author · February 18, 2026 · 43 min
• The Art of "Wellbeing Sale" - Marc MacDougall, Product Designer, Clarity First Consulting · February 4, 2026 · 43 min
• Effortless Experiences: Redefining Customer Loyalty - Rich DeLisi, Author, Lead Research Analyst - Glia · January 7, 2026 · 48 min

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