SEO 101 Ep 521 - The Shift to AI in Search: Gemini 3, Fewer Clicks, and SEO Survival Tactics

SEO 101 Ep 521 - The Shift to AI in Search: Gemini 3, Fewer Clicks, and SEO Survival Tactics

February 4, 2026 · 28 min

About this episode

The episode discusses the impact of AI on search, focusing on Gemini 3 and strategies for SEO amidst declining organic clicks.

In this episode of the SEO 101 Podcast, Ross Dunn and Scott Van Achte dive into Google's AI Overviews, shifting search behaviors, and declining organic clicks. They discuss Gemini 3's global rollout, AI's growing influence on user queries, crawling and indexing challenges, Googlebot file limits, and potential crackdowns on self-promotional listicles, while emphasizing strategies for visibility amidst these major changes. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

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