About this episode

Candy Motzek and Stacy Ennis discuss the importance of writing a book for coaches and how it can clarify their business and personal journey.

If writing a book has been sitting on your list for a while but you're not sure where to start, when to start, or whether it's even the right move right now, this episode will help you get clear. Candy Motzek sits down with Stacy Ennis, bestselling author, book coach, and speaker with 17 years in publishing. Stacy has impacted more than 100 books, ghostwritten for a Nobel Prize winner in medicine, and helped countless coaches and leaders use a book to grow their business, clarify their message, and make the leap from corporate to fully their own thing. They talk about why writing a book is one of the most clarifying things a coach can do, not just for their business but for themselves. Stacy shares the outlining process that her authors always thank her for at the halfway point. She talks about why rushing a book is almost always fear in disguise, how coaches are using books to transition out of corporate, and how to start building your brand and attracting dream clients before the book is even published. They also get into AI, creative practice, and what it really takes to write something with genuine soul and impact in a world full of generated content. Warm, practical, and…

People in this episode

Host: Candy Motzek

Guest: Stacy Ennis

Topics covered

• writing a book
• coaching
• business growth
• publishing
• branding
• AI in writing

Keywords

• book writing
• coaching business
• publishing process
• branding
• AI in writing

Mentioned in this episode

Organizations: Nobel Prize

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