About this episode

Candy Motzek discusses how coaching niche confusion is often about courage rather than strategy, encouraging coaches to express their true niche.

You've rewritten your niche a dozen times. Narrowed it, widened it, hired someone to help you position it. And it still doesn't feel right. If you've been calling this a clarity problem, this episode is going to reframe it entirely. Coaching niche confusion is rarely about strategy. It's almost always about courage. Candy, breaks down why most coaches already know their niche and what's actually stopping them from saying it in public. The true version, the one that would require them to bring themselves in, is usually the one they keep skipping over. In this episode you'll learn: Why refining your niche feels like progress but often isn't What's actually underneath coaching niche confusion for most coaches Why the truest version of your niche is usually the most personal one How bringing yourself into your niche changes everything about how it lands The question that tells you whether you have a niche problem or a courage problem You don't need more clarity. You need to say the thing you already know. Follow She Coaches Coaches so you never miss an episode. Grab the free course, Stop Guessing and Start Signing Clients, and take your next step today…

People in this episode

Host: Candy Motzek

Topics covered

• coaching niche
• clarity
• courage
• self-discovery
• personal branding

Keywords

• coaching niche
• clarity problem
• courage problem
• personal niche
• coaching strategy

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