#67 - Lisa Govro - Big Heart Tea and Choosing Integrity

About this episode

Cynthia Kirkpatrick interviews Lisa Govro about building Big Heart Tea Co. with integrity and authenticity.

In this episode of The She Lift Project, Cynthia Kirkpatrick sits down with Lisa Govro, founder of Big Heart Tea Co., to explore how a deeply personal mission turned into a nationally recognized, values-driven brand. Lisa shares the journey of building Big Heart Tea Co. from a trailer at local farmers markets to shelves at Whole Foods and boutique shops across the country, all while staying rooted in authenticity, ethical sourcing, and human connection. With a background in social work and a belief that healing should be accessible, Lisa explains how intuition, storytelling, and heart-led leadership shaped a business that refuses to compromise its values. This conversation goes far beyond tea. Lisa opens up about self-worth, redefining success, resisting comparison, and learning to trust yourself as a woman, a founder, and a mother. She reflects on the courage it takes to say no, the importance of aligning business decisions with personal values, and how true leadership starts with self-belief. Listeners will walk away inspired to bet on themselves, embrace authenticity over perfection, and remember that success is not just what you build, but how you live while building it.

People in this episode

Host: Cynthia Kirkpatrick

Guest: Lisa Govro

Topics covered

• entrepreneurship
• authenticity
• leadership
• self-worth
• business values

Keywords

• Big Heart Tea
• integrity
• authenticity
• leadership
• self-worth
• entrepreneurship
• ethical sourcing

Mentioned in this episode

Organizations: Big Heart Tea Co., Whole Foods

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