Client Retention Strategies: Tips to keep your clients, longer (feat. Eric Lalonde, CEO of WriteUpp)
About this episode
Jenna discusses client retention strategies that focus on backend business practices with guest Eric Lalonde.
What if the secret to client retention had nothing to do with doing better work? And what it does have to do with is 100% in your control, and currently being totally ignored in the back-end of your business? Jenna opens this episode with a story that might make you uncomfortable — about a service provider whose backend was so polished, so organized, so buttoned up... that it bought them months of grace they didn't deserve. And it completely changed how she thinks about client retention strat...
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