Instagram Profile Optimization: The Complete Guide for Business Owners

Instagram Profile Optimization: The Complete Guide for Business Owners

July 6, 2026 · 16 min

About this episode

Jenna provides a comprehensive guide on optimizing Instagram profiles for business success.

When strangers land on a properly setup Instagram profile, they immediately tap follow, and often jump straight into a funnel. In this episode, Jenna walks through a full Instagram profile optimization, including the ONE place on Instagram you need to pepper in your keywords if you want your business to get found on Google. You'll learn: How to optimize your Instagram profile for business starting with your profile photoHow to choose your pinned posts on InstagramWhat posts belong in your fea...

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