About this episode

Rogério Barreira discusses the success of McDonald's in Brazil through customer focus, people development, and operational excellence combined with technological innovation.

Rogério Barreira, presidente do McDonald's no Brasil, mostra que o sucesso da companhia vem do foco no cliente, do desenvolvimento de pessoas e da excelência operacional, combinados com inovação tecnológica, o que sustenta o crescimento, fortalece a conexão com o consumidor e permite que profissionais cresçam da base até a liderança.

People in this episode

Guest: Rogério Barreira

Topics covered

• customer focus
• people development
• operational excellence
• technological innovation
• company growth
• consumer connection

Mentioned in this episode

Organizations: McDonald's

Places: Brasil

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