
Why Deconstruction Could Change How We Build Forever
From Small Business Big Impact by Meridian
May 14, 2026 · 18 min · Season 2 · Episode 4
About this episode
This episode discusses how deconstruction can transform building practices and promote sustainability.
The way we build and renovate has a major impact on what gets wasted, what gets reused, and how communities think about sustainability. In this episode of Small Business Big Impact, host Jay-Ann Gilfoy, CEO of Meridian Credit Union, speaks with Meredith Moore, founder of Ouroboros Deconstruction. Meredith is rethinking the demolition process by carefully dismantling buildings to recover valuable materials and keep them in circulation. She shares how she started with her own home as a case study, built a business from the ground up, and grew into larger residential and commercial projects. Key Takeaways: Innovation can come from rethinking existing systems, not just creating new ones. Starting small with available resources can lead to scalable business opportunities. Building the right team is critical in physically demanding and niche industries. Sustainable practices can create both environmental impact and viable business models.
People in this episode
Host: Jay-Ann Gilfoy
Guest: Meredith Moore
Topics covered
- deconstruction
- sustainability
- business innovation
- construction industry
- waste reduction
Keywords
- deconstruction
- sustainability
- building materials
- business growth
- environmental impact
Mentioned in this episode
Organizations: Meridian Credit Union, Ouroboros Deconstruction
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