6 Habits of the Most Successful Female Founders

6 Habits of the Most Successful Female Founders

From Social Currency with Sammi Cohen by Social Currency

March 13, 2026 · 15 min

About this episode

Sammi Cohen discusses six common habits of successful female founders based on her interviews with various entrepreneurs.

Months into interviewing founders for this podcast, Sammi noticed something surprising: the most successful women were often practicing the same habits, but almost none of them were the things people usually talk about in founder profiles. Today, Sammi breaks down six patterns she has seen repeatedly across standout founders. The examples come directly from conversations with founders like Amy Liu (Tower 28), Maria Davidson (Kojo), Julia Hartz (Eventbrite), Babba Rivera (Ceremonia), Dianna Cohen (nm) Jenn Hyman (Rent the Runway), and others who built category-defining companies under very different circumstances—but often with strikingly similar instincts. Sammi also shares where she is still actively learning these lessons herself: leaving Amazon, building her own media business, overcommitting early, tying performance too closely to outcomes, and learning in real time what sustainable ambition actually looks like. Follow Sammi Cohen on Instagram Subscribe to the Social Currency newsletter Here are the full episodes Sammi mentions today: Amy Liu, CEO of Tower 28 Maria Davidson, Founder of Kojo Julia Hartz, CEO of Eventbrite Babba Rivera, CEO of Ceremonia Dianna Cohen, CEO of…

People in this episode

Host: Sammi Cohen

Topics covered

  • successful female founders
  • founder habits
  • entrepreneurship
  • networking
  • self-advocacy
  • sustainable ambition

Keywords

  • female founders
  • entrepreneurial habits
  • business strategies
  • networking
  • self-advocacy
  • sustainable ambition
  • founder profiles

Mentioned in this episode

Organizations: Tower 28, Kojo, Eventbrite, Ceremonia, Crown Affair, Rent the Runway

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