The New LinkedIn Content Playbook: AI, Collaboration, Creator Marketplace, and Out-of-Network Reach
About this episode
This episode explores new LinkedIn features that can help brands reach new audiences through collaboration and AI.
Curious which new LinkedIn features can help your brand reach entirely new audiences? I interview AJ Wilcox to learn how collaborative posts and the creator marketplace work, how a new analytics metric reveals whether your content is breaking beyond your existing network, and how to use AI on LinkedIn without getting flagged. Using LinkedIn Collaborative Posts & Creator Marketing Using LinkedIn Campaign Manager Brand Kit for Ads Using LinkedIn Collaborative Posts to Drive Reach Beyond Company Pages Using AI-Powered People Search for All US Users Using the LinkedIn Creator Marketplace: How to Pitch B2B Influencers & Thought Leaders Understanding LinkedIn’s In-Network vs. Out-of-Network Analytics Guest : AJ Wilcox | Show Notes : socialmediaexaminer.com/730 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .
People in this episode
Host: Michael Stelzner
Guest: AJ Wilcox
Topics covered
- LinkedIn features
- collaborative posts
- creator marketplace
- analytics metrics
- AI on LinkedIn
- B2B influencers
- out-of-network reach
Mentioned in this episode
Organizations: LinkedIn, Social Media Examiner
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