Social Media Marketing Podcast
by Michael Stelzner, Social Media Examiner
Is this your podcast?Michael Stelzner is the founder of Social Media Examiner, a leading resource in the digital marketing space known for its insights and education on social media strategies. With a focus on marketing excellence, Stelzner's expertise position…
Insights from recent episode analysis
Audience Interest
- social media strategies
- marketing trends
Podcast Focus
- navigating marketing challenges
- improving marketing effectiveness
Publishing Consistency
- weekly episodes since 2012
- 736 total episodes
Platform Reach
- available on major podcast platforms
- show notes on official website
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
Brands & references
Total monthly reach
Estimated from 48 chart positions in 48 markets.
By chart position
- 🇦🇺AU · Marketing#6300K to 1M
- 🇨🇦CA · Marketing#14300K to 1M
- 🇬🇧GB · Marketing#19300K to 1M
- 🇺🇸US · Marketing#28100K to 300K
- 🇮🇳IN · Marketing#12100K to 300K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
489K to 1.6M🎙 Daily cadence·736 episodes·Last published today - Monthly Reach
Unique listeners across all episodes (30 days)
1.6M to 5.3M🇦🇺19%🇨🇦19%🇬🇧19%+45 more - Active Followers
Loyal subscribers who consistently listen
652K to 2.1M391K real followers tracked across platforms
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
—
Total Reviews
—
* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
From 12 epsHost
Recent guests
Recent episodes
Applying AI to Marketing and Business: Lessons From the Trenches
Jun 12, 2026
Unknown duration
From Content to Conversion: TikTok's New All-in-One Funnel Tools
Jun 11, 2026
Unknown duration
How to Create Content on LinkedIn to Attract Your Ideal Prospects
Jun 4, 2026
Unknown duration
How to Adjust Your Content for LinkedIn's New Feed Algorithm
May 28, 2026
Unknown duration
YouTube Shorts: Hooks and Curiosity Loops That Explode Your Views
May 21, 2026
Unknown duration
Social Links & Contact
Official channels & resources
Official Website
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/12/26 | Applying AI to Marketing and Business: Lessons From the Trenches | What happens when a media company goes all-in on AI for 2.5 years? In this special episode, Michael Stelzner and Ali Kelly, Director of Memberships at Social Media Examiner, pull back the curtain on how their team actually uses AI every day — the wins, the mistakes, and the lessons they've learned along the way. You'll discover how they use AI to curate daily news for marketers, how AI helped reposition an entire product's messaging based on customer data, and how a 60-minute live training gets turned into a full resource kit using AI-powered workflows. Whether you're just getting started or deep into your own AI journey, this episode is packed with real-world examples you can apply to your marketing and business.Guest: Ali Kelly | Check out the AI Business Society at SocialMediaExaminer.com/aisociety Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. | — | ||||||
| 6/11/26 | From Content to Conversion: TikTok's New All-in-One Funnel Tools | Wondering how to capture more traffic and direct sales from TikTok search? I interview Keenya Kelly to learn how to use TikTok’s latest features to improve content creation, search strategy, and customer purchases.Using TikTok Symphony to Create Content From Text, Voice, or a Single ImageUsing TikTok Search Hub to Claim Branded Positioning in TikTok SearchUsing TikTok Go to Turn Initial Discovery Into Bookings With TikTok GoGuest: Keenya Kelly | Show Notes: socialmediaexaminer.com/722Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. | — | ||||||
| 6/4/26 | How to Create Content on LinkedIn to Attract Your Ideal Prospects | Wondering how to attract the people on LinkedIn who actually want to buy from you? I interview Will McTighe to discover a three-part LinkedIn content funnel framework plus the specific post formats and posting ratios that make it work.Content Styles That Create AwarenessContent Styles That Build TrustContent Styles That Generate Leads and SalesLinkedIn Content Ratio FormulaGuest: Will McTighe | Show Notes: socialmediaexaminer.com/721Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. | — | ||||||
| 5/28/26 | How to Adjust Your Content for LinkedIn's New Feed Algorithm | Do you know which signals LinkedIn's algorithm now uses to decide who actually sees your content? I interview AJ Wilcox to discover how LinkedIn's latest feed algorithm changes who sees your content.Aligning Your Content Strategy With the New LinkedIn Feed AlgorithmOptimizing LinkedIn Posts for the Engagement Signals That Now Drive ReachPreparing for LinkedIn's New Live Event RequirementsGuest: AJ Wilcox | Show Notes: socialmediaexaminer.com/720Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. | — | ||||||
| 5/21/26 | YouTube Shorts: Hooks and Curiosity Loops That Explode Your Views | Want more leads from YouTube Shorts? Wondering how to create YouTube Shorts that get more than a thousand views? I interview John Scott to discover techniques to produce YouTube Shorts that people will watch, rewatch, and share.What Marketers Need to Know About the Shorts FeedThe Audio-Visual-Text Hook FrameworkCuriosity LoopsObstacle + Solution StorytellingGuest: John Scott | Show Notes: socialmediaexaminer.com/719Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. | — | ||||||
| 5/14/26 | YouTube Tools That Scale Attention | Are you producing YouTube content but failing to gain traction? I interview Liron Segev to learn, which new YouTube tools and features can help you get more attention and build better relationships on YouTube.New Content Tools: Add Motion for YouTube Shorts, Re-Imagine, Add Object, and AI-Powered Effect MakerVoice Replies for CommentsYouTube’s Creator Partnerships Platform Powered by GeminiGuest: Liron Segev | Show Notes: socialmediaexaminer.com/718Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. | — | ||||||
| 5/7/26 | The Science of Attention: Creating Short-Form Videos People Won't Skip✨ | short-form videospsychological principles+3 | Hilary Billings | Social Media ExaminerApple Podcasts+1 | — | short-form videosattention+3 | — | 45m 47s | |
| 4/30/26 | New Instagram Tools to Drive Traffic, Optimize Your Content, and Establish Branding✨ | Instagram marketingcontent optimization+3 | Chelsea Peitz | Edits appSocial Media Examiner+1 | — | Instagram toolscaption links+3 | — | 45m 35s | |
| 4/23/26 | Increasing Conversions: Quick Wins That Work in 2026✨ | conversionsemail marketing+4 | Jay Schwedelson | Social Media Examiner | — | conversionsemail list growth+3 | — | 45m 18s | |
| 4/16/26 | Facebook's 2026 Rules for Reach & Relevance✨ | Facebook changescontent reach+4 | Tara Zirker | MetaFacebook+2 | California | Facebookcontent creation+6 | — | 42m 10s | |
Want analysis for the episodes below?Free for Pro Submit a request, we'll have your selected episodes analyzed within an hour. Free, at no cost to you, for Pro users. | |||||||||
| 4/9/26 | Ads and AI: Leveraging AI Creative in 2026✨ | AI in advertisinguser-generated content+3 | Caleb Kruse | Social Media Examiner | — | AI advertisingUGC video ads+3 | — | 42m 45s | |
| 4/2/26 | LinkedIn Is Rewriting the Rules of Visibility✨ | LinkedInAI tools+3 | AJ Wilcox | LinkedInChatGPT+1 | — | LinkedInAI tools+3 | — | 42m 14s | |
| 3/26/26 | Ad Creative Strategy: The Easy Way to Improve Facebook and Instagram ROAS✨ | Facebook adsInstagram ads+4 | Ben Heath | Social Media ExaminerMeta | — | Facebook adsInstagram ads+5 | — | 47m 02s | |
| 3/19/26 | How to Use TikTok's Verified Business Account Features and Local Feed✨ | TikTok marketingbusiness accounts+3 | Keenya Kelly | Social Media ExaminerTikTok | — | TikTokbusiness account+3 | — | 42m 59s | |
| 3/12/26 | Improving Customer Experience: How to Increase Revenue and Profitability✨ | customer experiencecustomer retention+3 | Shana Lynn Bresnahan | Social Media Examiner | — | customer experienceretention+5 | — | 44m 09s | |
| 3/5/26 | What Clickable Reels Links and Hashtag Limits Mean for Your 2026 Instagram Strategy✨ | Instagram marketingsocial media strategy+4 | Chelsea Peitz | Social Media ExaminerInstagram | — | Instagramreels+3 | — | 46m 55s | |
| 2/26/26 | Will AI Take Your Marketing Job? Here's What Two AI Experts Are Seeing✨ | AI in marketingfuture of work+3 | Chris PennRachel Woods | Social Media ExaminerApple Podcasts+1 | — | AImarketing jobs+3 | — | 43m 19s | |
| 2/19/26 | Are YouTube's Latest Tools Ready for Businesses✨ | YouTube toolsAI video creation+4 | Liron Segev | YouTubeSocial Media Examiner+2 | — | YouTubeAI tools+4 | — | 42m 55s | |
| 2/12/26 | Building Email Communities: How to Grow a Raving Audience | Are you struggling to maintain consistent engagement with your audience on social media? Frustrated by declining reach and algorithms that keep changing the rules? To discover how to build thriving communities through email sequences that create engagement social platforms can't deliver, I interview Paul Gowder.Guest: Paul Gowder | Show Notes: socialmediaexaminer.com/705Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. | — | ||||||
| 2/5/26 | What Facebook's New Link Rules Mean for Your 2026 Strategy | Are you frustrated that your Facebook posts with links barely get any reach? Wondering how Meta's latest changes will affect your ability to drive traffic to your website? To discover what Facebook's new link posting limits mean for your strategy, how Meta's $2 billion AI acquisition will impact your marketing, and why Meta just released professional audio editing tools, we interview Mari Smith.Guest: Mari Smith | Show Notes: socialmediaexaminer.com/704Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. | — | ||||||
| 1/29/26 | How to Cultivate Content Creativity: A Framework for Marketers | Has your marketing become boring and repetitive? Does your team hold back on suggesting innovative ideas because they’re afraid of being shot down? To discover a framework for cultivating content creativity by separating your ideation process into two distinct phases: divergent and convergent thinking, I interview Melanie Deziel.Guest: Melanie Deziel | Show Notes: socialmediaexaminer.com/703Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. | — | ||||||
| 1/22/26 | Recommended or Rejected: Does AI Trust You | Are you worried your business will disappear online when AI search takes over? Wondering how to make sure AI tools recommend your company? To learn how to optimize your online presence for AI search engines and build trust signals that get your business recommended, I interview Marcus Sheridan.Guest: Marcus Sheridan | Show Notes: socialmediaexaminer.com/702Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. | — | ||||||
| 1/15/26 | When Customers Create More Customers: Creating Superfans | Wondering how other companies get customers to actively promote their business? Want to explore a proven framework that turns one-time buyers into lifelong advocates? To learn how to create superfans using a proven five-step framework that transforms customer experience into customer loyalty and referrals, I interview Brittany Hodak.Guest: Brittany Hodak | Show Notes: socialmediaexaminer.com/701Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. | — | ||||||
| 1/8/26 | What's Working With Short-Form Video Right Now | Short-form video gets lots of views, but does it actually grow your business? Are you tired of producing vanilla content that fails to build a real community? To discover specific strategic tips from two seasoned experts to help you grow your audience and drive business results with short-form video on YouTube and Instagram, I interview Pat Flynn and Brock Johnson.Guests: Pat Flynn & Brock Johnson | Show Notes: socialmediaexaminer.com/700Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. | — | ||||||
| 1/1/26 | How to Position Yourself as a Video Influencer People Will Love | Do you feel like your marketing efforts are failing to authentically connect with your customers? Are you tired of handing your brand over to agencies that don't truly understand your voice or your business? To discover how to position yourself as a video influencer to grow your business and build genuine trust with your audience, I interview Roger Wakefield.Guest: Roger Wakefield | Show Notes: socialmediaexaminer.com/699Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. | — | ||||||
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Chart Positions
50 placements across 48 markets.
Chart Positions
50 placements across 48 markets.