About this episode

Ted Lee discusses how SmarTrak.ai helps Cisco partners leverage data for strategic growth and profitability.

SmarTrak.ai Turns Cisco Data Into Partner Growth, Podcast Cisco 360, AI, refresh cycles, and multivendor migration are creating new openings — and SmarTrak.ai says partners have a timely opportunity to grow more strategically . “We help them manage their practice, grow their practice, and increase their profitability around it,” says Ted Lee of SmarTrak.ai. In this Technology Reseller News podcast, recorded following Cisco Live, Doug Green speaks with Ted Lee of SmarTrak.ai about the company’s expanding role in helping Cisco partners turn Cisco data into actionable business intelligence. Lee describes SmarTrak.ai as a platform built to help Cisco partners manage their Cisco practice by ingesting data from Cisco APIs and other sources. The goal, he says, is to give partners better visibility into customer environments, including hardware assets, software, services, service contracts, subscriptions and enterprise agreements. For end customers, SmarTrak.ai provides visibility into Cisco infrastructure and spending, helping organizations optimize their environments while giving partners a more strategic way to support long-term customer retention. The discussion focuses heavily on…

People in this episode

Host: Doug Green

Guest: Ted Lee

Topics covered

• Cisco data
• partner growth
• business intelligence
• AI
• customer retention
• profitability

Keywords

• SmarTrak.ai
• Cisco
• partner growth
• business intelligence
• Cisco 360
• AI
• customer retention

Mentioned in this episode

Organizations: SmarTrak.ai, Cisco, Cisco Live

Products: Cisco 360

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