How Apple’s iPhone 12 Launch Strategy Can Scale Your Business

About this episode

The episode explores how skills from Apple's iPhone 12 launch can enhance strategies in the accommodation industry.

I have always found it fascinating how skillsets from completely different industries can be an unfair advantage in the accommodation industry. Last week, I invited Vivian Yip onto the show because she spent seven years at Apple managing global inventory systems and logistics for the iPhone 12 launch. It turns out that managing a supply chain for a trillion-dollar tech giant is the perfect training ground for mastering the complex world of investing, hospitality and property management. In this episode, I wanted to dig into the idea that our properties are actually just one link in a larger supply chain. Vivian explains how the same logic used to get an iPhone into your hand can be applied to getting a high-value guest into your property. We talk about the transition from the high-stress world of Apple to the equally demanding world of flipping houses and building a rental empire in Austin, Texas. It is a look at how nailing your systems allows you to provide a level of hospitality that others simply cannot match. We go beyond the usual short-term rental chatter to explore why mid-term rentals, those 30-day-plus bookings, are often the key to higher margins and lower stress. If…

People in this episode

Host: Bart Sobies

Guest: Vivian Yip

Topics covered

• supply chain management
• hospitality
• property management
• mid-term rentals
• business strategy
• logistics

Keywords

• hospitality success
• supply chain
• iPhone 12
• mid-term rentals
• property management
• business scaling
• logistics

Mentioned in this episode

Organizations: Apple

Products: iPhone 12

Places: Austin, Texas

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