Chris Do On Why Nobody Cares About Your Brand Until You Stop Hiding
About this episode
Chris Do discusses the importance of authenticity in branding and how fear of judgment holds people back from being visible.
Most people don't struggle to put themselves out there because they lack ideas. They struggle because they're afraid of what people will think once they see the real version of them. So they post the safe version instead. The version nobody remembers. Chris Do, Emmy-winning designer and founder of The Futur, has spent more than 20 years helping creatives build businesses by becoming more visible. He believes a brand people care about isn't built on sharper positioning. It's built on being wi...
People in this episode
Host: Skye Waterson
Guest: Chris Do
Topics covered
- branding
- visibility
- creativity
- self-expression
- business growth
Keywords
- branding
- visibility
- self-expression
- Chris Do
- The Futur
Mentioned in this episode
Organizations: The Futur
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