Launching and Scaling Global Advocacy Programs with Brian Jambor

Launching and Scaling Global Advocacy Programs with Brian Jambor

March 17, 2025 · 30 min · Season 2 · Episode 5

About this episode

Brian Jambor shares insights on launching and scaling global advocacy programs in this episode.

Ever wondered when your company should launch an advocacy program or how to scale it globally? In today's episode, we're thrilled to welcome Brian Jambor, an expert in partnerships and customer advocacy who's held leadership roles at Infusionsoft, Sendoso, Uberall, and now Synthesia. Brian shares his wealth of experience, offering actionable insights into identifying the right time to launch advocacy initiatives, the critical milestones of product-market fit, and tailoring advocacy strategies for global markets. Listen in as Brian reveals how to balance being hungry to learn and staying humble, the importance of clearly defining the problem your product solves, and the must-have technologies that will supercharge your advocacy programs. Plus, he dives into how AI and automation are transforming the landscape of customer advocacy, making it easier than ever to engage with your global audience effectively. Whether you're launching a brand-new advocacy program or scaling internationally, this conversation is packed with practical advice to ensure your success. Connect with Brian on LinkedIn: Brian Jambor Connect with us: Get more customer marketing insights at impact.com/blog…

More episodes of The Advocacy Channel: A Customer Marketing Podcast

Explore listener stats, chart rankings, contacts and more on the The Advocacy Channel: A Customer Marketing Podcast podcast page.