The 6 C's of Elite Affiliate Programs (Part 4)

The 6 C's of Elite Affiliate Programs (Part 4)

June 8, 2026 · 27 min

About this episode

In this episode, Matt McWilliams discusses the final three C's of elite affiliate programs, focusing on competitive commissions, customization, and creating a centralized hub for affiliates.

Most affiliate programs don't lose affiliates because the product is bad... they lose them because it's harder to promote your offer than someone else's. In this final episode of the 6 C's series, we're covering the last three C's: Competitive Commissions, Customization, and a Centralized Hub. I'll show you how to set commissions that attract the right partners, how to create custom assets like landing pages, swipe copy, and graphics without drowning in requests, and how to build one simple place affiliates can grab everything they need and start promoting fast. Links Mentioned in this Episode Your First 100 Affiliates Your Affiliate Launch Coach Affiliate Communication Calendar Affiliate Commitment Plan Affiliate Terms and Conditions Template

More episodes of The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More

Explore listener stats, chart rankings, contacts and more on the The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More podcast page.