Succession Strategies for Founders to Retain Clients Using Sniper Marketing with Ben Baker
About this episode
Barrett Young interviews Ben Baker about effective succession strategies and the importance of strong client relationships in marketing.
The 30-Question Ownership Readiness Diagnostic. Identify your gaps in finance, leadership, and revenue creation before you take the leap. Get your score, get your plan. (It’s FREE!) 👉 https://bit.ly/owner-shipmindset-scoreapp ------------------------------------------------ Want to be a guest on our podcast? Apply and share your expertise with our audience at https://www.podmatch.com/member/artofsuccession ------------------------------------------------ Welcome to The Art of Succession Podcast. Host Barrett Young talks with Ben Baker , Strategic Leader at I AM BenBaker , an Account Developer at Get to know Ben Baker, and host of the Gnaw On This...Business Bytes Podcast , about his path from high-travel tech sales to brand strategist and internal communications advisor. Ben shares how building strong client relationships shaped his approach to marketing and business growth. He looks back on running direct mail campaigns, helping teams tell better stories, and guiding leadership through culture shifts. Today, he helps companies improve how they communicate with staff and customers to drive trust and long-term success. Ben shares his journey from high-tech sales to running a…
More episodes of The Art of Succession
- Succession Planning for CPA Firm Leaders to Future-Proof a 125-Year Legacy - Rebekah Olson, CPA
- How Business Owners Can Avoid Selling Out and Protect Their Legacy with Angelo D’Amico
- The Succession Planning for CPA Firm Owners to Build a Business That Runs Without Them
- How New Leaders Can Inherit a Business Without Losing Trust or Breaking Culture with Keegan Evans
- A Young CEO Lost His Family Business to Rebuild Purpose and Legacy in Succession with James Kell
- How Young Entrepreneurs Take Over Businesses and Succeed in Succession Planning with Colin Sanburg
Explore listener stats, chart rankings, contacts and more on the The Art of Succession podcast page.