Data Meets Discovery: Spotlight on Women-Owned Brands

Data Meets Discovery: Spotlight on Women-Owned Brands

March 3, 2026 · 16 min · Season 2 · Episode 82

About this episode

The episode explores the growth of women-owned brands in the natural foods industry, highlighting key players and data trends.

To kick off International Women’s Month, we’re diving into the data behind women-owned brands in this week’s episode of The Buyer’s Desk!  Join SPINS expert Jim Olson and Senior Category Manager Kim Route as they explore this growing category (up 22% at INFRA stores compared to last year). From The Cycle’s period relief beverages to the vibrant flavors of Fly by Jing, explore the female founders that are reshaping the natural foods industry. 

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