How CUPBOP Took Korean Street Food Global | Dok Kwon & Junghun Song (E165)

How CUPBOP Took Korean Street Food Global | Dok Kwon & Junghun Song (E165)

From The Chef JKP Podcast by The Chef JKP Podcast

June 4, 2026 · 1h 39m · Season 12 · Episode 12

About this episode

Chef JKP interviews Dok Kwon and Junghun Song about building CUPBOP from a food truck to a global brand.

Send us Fan Mail What does it take to build a Korean street food brand from a used food truck into a global restaurant business? Chef JKP sits down with Dok Kwon, President & COO of CUPBOP, and Junghun Song, Co-Founder & CEO of CUPBOP. They talk about the early food truck days, Junghun’s journey from dance to hospitality, Dok’s move from Citadel to restaurants, their Shark Tank pitch, why they walked away from the Mark Cuban deal, and how CUPBOP is scaling across the US, Indonesia, ...

People in this episode

Host: Chef JKP

Guests: Dok Kwon, Junghun Song

Topics covered

  • Korean street food
  • restaurant business
  • food truck
  • entrepreneurship
  • Shark Tank
  • business scaling

Keywords

  • CUPBOP
  • Korean food
  • food truck business
  • entrepreneurship
  • Mark Cuban
  • Shark Tank pitch
  • restaurant scaling

Mentioned in this episode

Organizations: CUPBOP, Citadel, Shark Tank

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