#141 Do you have a marketing problem?
About this episode
In this episode, Michelle Hon discusses common misconceptions about marketing problems and offers insights on achieving consistent client acquisition.
Most business owners think they have a marketing problem… but 9 out of 10 times, the real issue is something completely different. In this episode, I break down why your marketing feels unpredictable, how B2B clients actually make decisions, and what to focus on if you want consistent, high-quality clients without relying on referrals or chasing trends. If you're a coach, consultant, or service provider earning $3k–$10k/month and want more control and predictability in your business, apply for our In-Demand Accelerator Program: https://growth.momboss.academy/mba-application-call Watch the full video: https://youtu.be/evEvK-gGJGM ------------ To connect with me on other platforms: LinkedIn - https://www.linkedin.com/in/michhon Instagram - https://www.instagram.com/thechillmom TikTok - https://www.tiktok.com/@michelle.hon ABOUT: 12 years ago, Michelle Hon started a blog from home and turned it into a more than half a million dollar revenue business. Today, she's an author, speaker, business coach, investor and she's leading 5 businesses, from F&B, publishing, digital marketing to education. Michelle's blog has generated more than 3 million views, and hundreds of students have…
People in this episode
Host: Michelle Hon
Topics covered
- marketing problems
- B2B client decisions
- business predictability
- coaching
- service providers
Keywords
- marketing
- B2B
- clients
- business growth
- coaching
- predictability
- service providers
Mentioned in this episode
Organizations: In-Demand Accelerator Program, Channel News Asia, Lifetime Asia, The Asian Money, Parenting World, Zine
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