818 - Why Most People Never Feel Conviction in Their Work

About this episode

Cliff Ravenscraft explores the importance of making decisions to find conviction in one's work and the resistance many feel towards setting a clear direction.

In this episode, I reflect on a recent coaching conversation where someone told me they wanted conviction in what they are building and about the direction they were going. As soon as I heard that, I asked two simple questions: What are you building? And where are you going? What became clear is something I’ve seen over and over again. Many people want to feel certain about their path without ever choosing one. I explore why we resist setting a destination in the first place. It often comes down to a desire to maintain freedom, avoid responsibility, or protect ourselves from getting it wrong. But what I’ve discovered through my own life and business is that conviction doesn’t come before the decision. It comes after. I share stories from my journey, including the different “destinations” I’ve chosen over the years, how I’ve changed direction, and even how I’ve “missed” some of them. And yet, every single one of those choices shaped who I am today. If you’ve ever felt uncertain about your direction, or questioned whether you’re moving in the “right” way, this episode will challenge how you think about clarity, commitment, and freedom. You don’t need to have it all figured out. But…

People in this episode

Host: Cliff Ravenscraft

Topics covered

• conviction
• decision making
• freedom
• responsibility
• clarity
• commitment

Keywords

• conviction
• decision
• freedom
• responsibility
• clarity
• commitment
• direction
• coaching
• entrepreneurship

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