About this episode

Emma and Danny Hoffman discuss key commerce shifts including Amazon's Alexa for Shopping, the timing of Prime Day, and the evolution of physical retail.

In this month’s episode, Emma and Danny Hoffman, Senior Director of Global Retail Strategy, break down three commerce shifts brands should be watching: How Amazon’s rebrand of Rufus to Alexa for Shopping is embedding conversational commerce directly into the shopping journey Why Prime Day moving to June changes the retail calendar How store remodels are turning physical retail into a more connected data and consumer experience. Watch or listen now to hear what these changes mean for brands trying to stay ahead of the next wave of commerce.

People in this episode

Host: Emma Hoffman

Guest: Danny Hoffman

Topics covered

• conversational commerce
• retail calendar changes
• physical retail transformation

Keywords

• Amazon
• Alexa for Shopping
• Prime Day
• retail strategy
• conversational commerce
• data shifts
• store remodels

Mentioned in this episode

Organizations: Amazon

Products: Alexa for Shopping

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