About this episode

Roz shares practical business insights for flower farmers and small business owners, focusing on profitability and actionable advice.

Text Agony Aunt Roz with your Cutflower Questions. Roz shares practical business insights tailored for flower farmers and small business owners, emphasizing action, profitability, and customer focus. She debunks common myths and offers actionable advice to grow a sustainable, profitable business. Key topics The importance of action over perfectionDebunking myths about flower farming and business successFocusing on profitability rather than turnoverThe significance of follow-up in sales an...

People in this episode

Host: Roz Chandler

Topics covered

• flower farming
• business insights
• profitability
• customer focus
• myth debunking
• sustainable business

Keywords

• flower farming
• business success
• profitability
• customer focus
• sustainable business
• myths
• action over perfection

More episodes of The Cut Flower Podcast

• Roz's Blueprint for Flower Farming · August 17, 2026 · 15 min
• Sustainable Floristry with Carol Peacock · July 31, 2026 · 35 min

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