$300 and a Dream - The Story of Groovy Pups

$300 and a Dream - The Story of Groovy Pups

From The Daily Groomer by Alex Martin and Shannon Wynings Roberts

April 22, 2026 · 45 min

About this episode

Ninoshka Tashira shares her journey from a $300 start in Puerto Rico to running a successful mobile grooming business in Florida.

Summary In our latest episode of The Daily Groomer, I had the chance to chat with Ninoshka Tashira, the powerhouse behind Groovy Pups in Fort Lauderdale. She shared how she got her start in Puerto Rico with just $300, grooming dogs in a backyard cage, and how that hustle eventually turned into a thriving mobile grooming business in Florida. We talked about the challenges of starting over, what it really takes to earn client trust, how she approached pricing as she grew, and her vision for a true luxury grooming experience. She also had some great tips for other groomers chasing their own big goals. Timestamps 08:09 Affordable Dog Grooming Journey 18:52 Mobile Grooming: Flexibility and Growth 30:39 Mobile Venture Delay Reasons 35:20 Dog Grooming Pricing Strategy 40:27 Passion Over Strategy Stay connected with our guest speakers! Follow them on their social media @groovypup.s . Curious about Teddy? You can sign up here . For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠ The Daily Groomer⁠⁠⁠⁠ . Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠ The Daily Groomer Community⁠⁠!

People in this episode

Hosts: Alex Martin, Shannon Wynings Roberts

Guest: Ninoshka Tashira

Topics covered

  • dog grooming
  • mobile grooming
  • entrepreneurship
  • client trust
  • pricing strategy
  • luxury grooming

Keywords

  • dog grooming
  • mobile grooming
  • entrepreneurship
  • client trust
  • pricing strategy
  • luxury grooming
  • Groovy Pups

Mentioned in this episode

Organizations: Groovy Pups

Places: Fort Lauderdale, Puerto Rico, Florida

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