From Custom Builds to Fivetran: Evolving Our Data Pipeline Strategy

From Custom Builds to Fivetran: Evolving Our Data Pipeline Strategy

From The Dashboard Effect by Brick Thompson, Jon Thompson, Caleb Ochs, Landon Ochs

August 14, 2025 · 8 min · Episode 159

About this episode

Brick and Landon discuss their shift in thinking on data connectors and the impact of APIs on data pipelines.

In this episode of The Dashboard Effect, Brick and Landon discuss their shift in thinking on whether to build custom data connectors or use third-party tools like Fivetran. They share the pros, cons, and lessons learned from their proof-of-concept with Fivetran, and why APIs are changing the data pipeline game. Key Moments: 1:15 – Why custom connectors made sense in the past 2:00 – The rise of APIs and the challenge of building connectors for them 2:39 – Realizing the variety of systems—and...

People in this episode

Hosts: Brick Thompson, Landon Ochs

Topics covered

  • data pipeline strategy
  • custom data connectors
  • third-party tools
  • Fivetran
  • APIs
  • lessons learned

Keywords

  • data pipeline
  • custom connectors
  • Fivetran
  • APIs
  • data strategy
  • proof-of-concept

Mentioned in this episode

Organizations: Fivetran, APIs

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