Alex & Becky Hyman — From Photography to People: The Shift That Transformed Their Business

Alex & Becky Hyman — From Photography to People: The Shift That Transformed Their Business

August 10, 2026 · 34 min · Episode 187

About this episode

Alex and Becky Hyman discuss the mindset shift that transformed their photography business from a focus on money to prioritizing client relationships.

In this episode, Steve and Jeanine sit down with Alex and Becky Hyman of Phil Hyman Portraits , a family studio with 54 years of history, to talk about the mindset shift that changed their business . Alex shares why he says, “I don’t love photography. What I love is people,” and how the couple realized they had lost something important when the business became too focused on money. Together, they explore what it really means to be in the business of people , how they transformed their approach to client conversations, and why putting the client experience at the center ultimately changes everything. In this episode, you'll hear about: • The moment Alex and Becky realized they had become too focused on money • Why relationships have always been at the heart of their 54-year-old studio • How they transitioned from weddings to portraits and replaced their wedding revenue • The shift from talking about what you do to discovering who your clients are • Why asking better questions creates deeper emotional connections • How they built long-term relationships with their “portrait family” • The biggest mindset shift that changed their business: keeping it simple and keeping the client at…

People in this episode

Hosts: Steve, Jeanine

Guests: Alex Hyman, Becky Hyman

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Mentioned in this episode

Organizations: Phil Hyman Portraits

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