About this episode

Ed Rosenthal and Greg Baughman discuss the issues in cannabis cultivation and the importance of freshness in the supply chain.

A customer walks into the dispensary and asks the budtender for a flower recommendation. They end up with a degraded version of the once high-end flower that graced your cultivation floor. They do not know it. Your brand took the blame. Ed Rosenthal, the most referenced name in cannabis cultivation history, says the cannabis supply chain has a freshness problem that starts in the dry room and compounds at every handoff. The smell of your drying room that everyone loves walking into? Those are your terpenes leaving the building. This week we sit down with Ed Rosenthal and Greg Baughman to discuss: How Canada already solved thisWhy most are still cultivating wrongFreeze drying vs. traditional drying Chapters 00:00 The Freshness Debate: Cannabis vs. Produce 03:01 Consumer Awareness and Dispensary Practices 05:55 Post-Harvest Processing: Ensuring Quality and Consistency 08:59 Innovations in Freeze-Drying Cannabis 11:48 The Science Behind Freeze-Drying: A Deeper Dive 14:52 Testing and Refining the Freeze-Drying Process 17:54 The Future of Cannabis Processing: Quality and Efficiency 28:28 Post-Harvest Efficiency and Cost Reduction 30:26 Cultivation Methods and Labor Costs 35:09 Crisis…

People in this episode

Host: Bryan Fields

Guests: Ed Rosenthal, Greg Baughman

Topics covered

• cannabis cultivation
• supply chain
• freeze drying
• post-harvest processing
• consumer awareness

Keywords

• cannabis
• cultivation
• freshness
• freeze drying
• post-harvest processing
• terpenes
• dispensary practices

Mentioned in this episode

Organizations: Canada

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