Cowards Don't Go to Heaven: Eugene Cheong's message to young creatives
About this episode
Eugene Cheong discusses his new book and the importance of anger in creative growth.
Legendary copywriter and creative director - Ogilvy APAC's long-serving chief creative officer - has entered his experienced-statesman era as an adman. His new book, Cowards Don't Go to Heaven, distills a life of creative understanding into a coffee-table book of handwritten (and illustrated) aphorisms and invective. He tells The Drum Podcast why a little anger is necessary for creative growth, how being "openly Christian" has shaped his creative practice, and how he went from failing his O-Level in English to being one of the most-awarded copywriters in the world. Hosted on Acast. See acast.com/privacy for more information.
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