The Truth About Getting a Product into Coles & Woolworths Ft. Nick Vavitas (Choclt) & Mark (Ranged)

About this episode

The episode explores the challenges and strategies involved in launching products into major supermarkets like Coles and Woolworths.

Nick Vavitis from Choclt joins us to break down the real story behind launching three new products into Coles and Woolworths. From the pressure of scaling, to what went wrong the first time, to rebuilding the brand and getting back on shelves, this is a behind-the-scenes look at what it actually takes to make a supermarket launch happen. We’re also joined by Mark and Hannah from Ranged, who help unpack the strategy, challenges, and hard truths behind bringing a product to market. Thanks to Royal Stacks for sponsoring the podcast!! Follow us @thefoodguyspod DM us your questions and topics! Hosted on Acast. See acast.com/privacy for more information.

People in this episode

Hosts: Dub, Nectorious Papi

Guests: Nick Vavitis, Mark

Topics covered

• supermarket launch
• product strategy
• scaling challenges
• brand rebuilding
• market entry

Keywords

• supermarket
• product launch
• Choclt
• Ranged
• Coles
• Woolworths
• scaling
• brand rebuilding
• market strategy

Sponsors

Royal Stacks

Mentioned in this episode

Organizations: Choclt, Ranged, Coles, Woolworths

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